TORONTO — Choice Hotels Canada, one of the the country’s largest
hotel franchisors, is pleased to announce the recent promotions of three members
of its corporate head office team. These include long-term employees, Jason
Redding and Diana Kuhnberg, as well as William Ng.
Jason Redding is newly appointed
as director, content and distribution. Redding joined Choice Hotels
Canada almost four years ago as Program Manager, Commerce, before
moving into the role of Senior Manager, Content & Distribution. Redding has
worked closely with partners, franchisees and Choice Hotels International to successfully
optimize online visibility and conversion through distribution channels. His new
role will oversee marketing operations, implementation of the content roadmap
and overall execution of customer acquisition strategies.
Diana Kuhnberg commands a strong
editorial voice within the company, having produced content for more than four
years in her role as specialist, corporate communications. Whether assisting
with board reports, writing scripts or corporate communications to franchisees,
she has been an integral team member. In her new role as program manager, communications, Kuhnberg will lead enhanced communications initiatives across
the entire company, while also acting as liaison for public relations
Moving into the role of program manager, franchise development support, is William Ng. As a valued member of the development team, Ng’s
role has evolved from lead generation and administrative assistance, into
broader strategic support. His knack for using business intelligence to drive
creative and individualized approaches to potential new development projects,
provides unparalleled support to the team. Prior to the appointment he held the
role of specialist, franchise development support.