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PHOENIX, Ariz. — Best Western Plus Executive Residency Drayton Valley, Alta. all-suites hotel is among the eight properties Best Western opened in Canada this past year. Best Westerns also opened in downtown Montreal, St. John’s, Nfld. and Sussex, N.B.
Groundbreaking for a Best Western Plus in St. Stephen, N.B., will commence this spring with an opening targeted for spring 2016.
“Every deal is different,” Mike Muir, vice-president North American development, told CLN. “Best Western Plus new construction projects are taking place in a number of markets including Campbellton, N.B., Grand Falls-Windsor, Nfld., Brampton and Bracebridge, Ont.”
All told, there are 24 Best Western projects in the Canadian pipeline, including one Best Western, 20 Best Western Pluses and three Best Western Premiers. “Western Canada is really the hottest region with the most openings and projects under construction right now,” said Muir.
The Best Western Plus Executive Residency in Alberta’s Drayton Valley stands out because it is an extended-stay property. While it’s not the extended-stay prototype designed and developed by Best Western, the 90-room hotel has some outstanding features.
Located about 133 km southwest of Edmonton, Drayton Valley has just over 7,000 people and an economy fuelled by oil and gas. The property was designed with the long-term guest in mind. In place of a pool, the hotel features an entertainment lounge including complimentary WiFi, ping pong, foosball and pool tables.
Guests can enjoy gaming stations, a sports simulator that offers golf, baseball, hockey, football and soccer, and a virtual Formula 1 and NASCAR racing simulator. Outdoor heated summer patio areas include barbecues, seating and a fire pit. The fitness centre features cardio and strength workout equipment as well as a Bodo Inada Sogno Dreamwave massage chair, while the huge parking lot is ideal for large trucks and crews.
Muir said Best Western is looking at one of its new Vib brand hotels for Toronto, and at major downtown markets for the soft brand, The Best Western Premier Collection.
Muir said Best Western was still looking for a development director to replace Gene Conklin in Western Canada. Conklin left to join Vantage Hospitality earlier this year.