Element strengthens fitness offerings

BETHESDA, Md. — Marriott International, Inc. announced on Jan. 5 that Element Hotels is expanding its fitness options through partnerships with the Your Trainer app and MiiR Bikes and is relaunching kinetic bikes.

Five Element hotels offer MiiR bikes.

Five Element hotels offer MiiR bikes.

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BETHESDA, Md. — Marriott International, Inc. announced on Jan. 5 that Element Hotels is expanding its fitness options through partnerships with the Your Trainer app and MiiR Bikes and is relaunching kinetic bikes, which allow guests to power their devices as they pedal.

The Your Trainer app allows guests to train via custom workout videos. Element and Your Trainer have teamed up to create exclusive workout training, educational and motivational content for the brand’s guests.

Upon check-in, guests receive a training card that includes a three-digit code that allows them to set up a Your Trainer profile from any iOS or Android device, gaining access to personal training and yoga via three workouts, ranging from 10 to 12 minutes, during their stay.

Element is also enhancing its bike borrowing program by partnering with MiiR, a certified B corporation committed to sustainability that donates 5 per cent of its revenues under a Product to Project model. Every Element Hotel around the world will have two MiiR bikes – one medium and one extra-large – available to guests.

As part of MiiR’s Product to Project model, every bike sold supports mobility both in the United States and abroad.

Additionally, Element is outfitting select Element fitness centres with new Life Cycle electronic stationary bikes by Life Fitness that let guests charge their phones and other digital devices as they pedal.

Five Element properties now offer new Infinity Series Self-Powered Bikes: Element Boston Seaport, Element Arundel Mills (MD), Element Hanover-Lebanon (NH), Bozeman (MT), and Element Basalt-Aspen.