By Don Douloff
ORLANDO, FLA. — Delta Hotels and Resorts held a splashy event on April 21 to officially launch the Delta Orlando Lake Buena Vista, the first Delta branded hotel to open in the U.S. and the first step in the banner’s ambitious global expansion plans.
To that end, there are 80 Delta hotels in the U.S. pipeline, targeting new builds and conversions in primary, secondary and tertiary markets; 12 hotels in the Asian pipeline, including three for Shanghai, China; and 12 properties in the Canadian pipeline, targeting new builds and conversions, Paul Cahill, global brand leader, Delta Hotels & Resorts, and area vice-president of operations, Canada, Marriott Hotels of Canada, told a briefing of Canadian media at the launch event.
Since Canada is a tourism “feeder market” to Orlando, it made sense for Delta to locate a property in that market, said Cahill. To entice guests to visit, the property is offering discounts of 20 per cent to 30 per cent to Marriott Rewards members and previous Delta Privileges members.
A conversion of an independent property, and opened by Marriott International in partnership with JHM Hotels, Delta Orlando Buena Vista was a complete rebuild, and features 241 guestrooms; an outdoor swimming pool that will soon feature a kids’ splash zone complete with pirate ship; an outdoor firepit; a kids’ gameroom; Community Table room offering daily hot and cold breakfast buffet; Peet’s Coffee & Tea and Grab-N-Go Deli, and D-Flats restaurant, serving breakfast, lunch and dinner. Other amenities include 1,035 square feet of meeting space and a fitness centre.
The hotel is a member of the Disney Good Neighbor Hotel program and offers complimentary daily transportation to Epcot Center, at Walt Disney World.
The launch press conference unveiled a new, more contemporary and streamlined Delta logo as part of the integration of the brand into the Marriott lineup.
Also during the press conference, to celebrate the Delta launch, JHM Hotels presented a $5,000 check to Second Harvest Food Bank of Central Florida. In addition, the Delta team will volunteer their time and donate room nights to Second Harvest.
Following the ribbon cutting, guests adjourned to the Delta Orlando’s lobby to enjoy a selection of cocktails and craft beers and nibble on a selection of foods displayed at a raw seafood bar, a poutine bar and a cheese and charcuterie bar.