Marriott pipeline includes Autographs, a JW and more

MISSISSAUGA, ON—Marriott’s pipeline is filling up—the company plans to double its JW offerings and triple the Autograph Collection. Admittedly, the company has only one JW Marriott in Muskoka and the almost-open Autograph Algonquin resort in St. Andrews by-the-Sea, NB.

The company also plans Canada’s largest Residence Inn in Calgary and a TownePlace Suites in Belleville, ON.

Surrey’s Autograph No. 2
Canada’s second Marriott Autograph Collection couldn’t be less like the first one. The first, The Algonquin Hotel in St. Andrews by-the-Sea, NB, is a historic gem located in a small, picturesque resort town, which is set to reopen by American Thanksgiving.

The second, the Civic Hotel Surrey City Centre, will be a newly-built sophisticated social hub, part of a modern, mixed-use development in Surrey, BC. With more than 450,000 people, fast-growing Surrey is expected to surpass Vancouver as BC’s largest city over the next decade or so.
What Marriott bought was a “vision for a downtown civic centre in a really outstanding city,” Scott Allison, Marriott Canada’s VP sales and marketing, told CLN.

Marriott was approached by Century Group, which was looking for a hotel partner for 3 Civic Plaza,  Surrey’s first mixed-use hotel and residential project. The luxury hotel will boast 144 rooms, a lobby based café, fine dining, fitness and pool facilities, a large convention space, and catering services.

“We welcome the Autograph Collection to Surrey City Centre,” says City of Surrey mayor Dianne Watts. “Together with the City Centre Library, the new City Hall and 3 Civic Plaza, this hotel will be a defining fixture of our new downtown.”

Allison calls the mayor a “visionary,” and notes that the space is located adjacent to the Simon Fraser University campus, and is a short Skytrain ride to downtown Vancouver.

This will be Surrey’s first new high-rise hotel in more than two decades.
“We worked hard to find the right hotel partner for Civic Hotel and Autograph Collection is a natural fit,” says Sean Hodgins, president of Century Group. “It allows us to create a boutique and independent feel for the hotel while at the same time sharing in the benefits of Marriott International’s global sales and marketing channels. ”

The Civic Hotel will cater primarily to the corporate and leisure markets. With 37,000-40,000 guests per year expected, more than $3.6 million in ancillary revenue is estimated to be injected into local businesses and services each year.

Designed by local firm Cotter Architects and Portland-based ZGF Architects, the modern design of Civic Hotel will reflect an international outlook and the city’s South Asian cultural influences. Construction will begin in January 2014 with project completion expected in fall 2016.

Vancouver urban resort
Marriott has more plans for Vancouver. The developers of a Vancouver hotel and entertainment complex say they are bringing a “new, world class urban resort” to the city when the project opens in 2016.

Paragon Gaming Co., Dundee Corporation and 360 VOX recently unveiled plans to build a $535 million hotel complex and casino on land west of BC Place. The proposal needs to be approved by Vancouver city council.

The new complex will include two hotels: likely a JW Marriott luxury hotel and an Autograph hotel. The hotels will be four and five-star properties.

In addition, there will be conference space, restaurants, a fitness centre and spa.

An adjacent project, unveiled in early October by Concord Pacific and dubbed False Creek Central, will include eight condo towers with more than 1,300 homes, 90,000 square feet of commercial space and a new pedestrian bridge and bike route connecting downtown Vancouver to the seawall and Cambie Street bridge.

Together, False Creek Central and the Vancouver urban resort will represent an investment of more than one billion dollars. 

L-R –  John Williams, Ryan Williams, Brad Williams, Ron Anderson (Executive Director – Holiday Inn Express Belleville), Georgia MacLean (General Manager – New Marriott Towneplace, currently – Fairfield Inn and Suites by Marriott Belleville).

L-R – John Williams, Ryan Williams, Brad Williams, Ron Anderson (Executive Director – Holiday Inn Express Belleville), Georgia MacLean (General Manager – New Marriott Towneplace, currently – Fairfield Inn and Suites by Marriott Belleville).

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Sod turning in Bellevillle
Early last month, Williams Hotels held a sod turning event at the site of the new 100-room Marriott TownePlace Suites on Bell Blvd. The Belleville based company, which owns and operates three hotels in Belleville, Ontario, will build the extended stay hotel.

The project is being constructed by K Knudsen Construction Limited of Belleville working with Alexander Wilson Architects. Williams Hotels is working with the Business Development Bank of Canada on the project. The hotel is expected to open in August of 2014.

Largest Residence Inn
Marriott and SilverBirch Hotels & Resorts are also planning a 360-room Residence Inn by Marriott and SilverBirch Conference Centre for Calgary’s Beltline neighbourhood at the former site of the Alberta Boot Company.
Officials said the $100-million, 33-storey hotel will be one of the largest Residence Inns in the world and the biggest in Canada.